When it comes to landing page optimization, a friendly face can go a long way towards improving click-through rates. Establishing trust is a critical component to any successful marketing campaign. After all, if a potential customer doesn’t fully believe in your business then he’s never going to hand over his personal details (lead generation) or […]
It’s that time of the week again, and today we’ve got several landing pages for critiquing from the Legal Advice sector, following last week’s appeal for landing page examples to be reviewed. Each landing page will be looked at from the point of view of the user in order to determine whether the page delivers […]
Does having a mobile landing page really matter? It’s a question frequently asked among many marketers who aren’t exactly sure, despite the fact that mobile devices are expected to double between now and 2015 – suggesting more people will soon be using smartphones than computers to get online. With that in mind, here’s 3 reasons […]
It’s landing page review time, and today I’ll be taking a look at landing pages from the Personal Loan sector, following last week’s appeal for landing page examples to be reviewed. Each landing page will be looked at from the point of view of the user in order to determine whether the page delivers a clean, successful […]
Time waits for no man, least of all your average online marketer. The way in which content is consumed nowadays is almost as much about promptness as it is the quality. Users have developed lofty expectations over recent years when it comes to load times and Page Speed, as do the likes of Google, which […]
It’s that time of the week again, another landing page review, and today I’ll be taking a look at landing pages from the Personal Injury Compensation sector. ‘Claim’ is currently among the ten most expensive keywords according to Google Ads, so it’s well worth seeing how these landing pages dedicated to compensation claims bare up under scrutiny. […]
Click fraud is defined by Google as ‘clicks generated with malicious or fraudulent intent’. In other words, click fraud is a type of fraud specific to pay per click (PPC) online advertisements (either ad banners or paid text links) to increase the payable number of click-throughs to the advertiser. Originally, advertisers would pay a publisher […]
It’s time for another landing page critique, and today I’m taking a look at landing pages that are dedicated to Online Bingo. Following last week’s appeal for landing page examples, we have received several Bingo landing pages to be reviewed here at Clickthroo. Each landing page will be looked at from the point of view of […]
